About You
Fashion with About You. we'll bring it from Germany
Young competitor to Zalando with 4,000+ brands. Personalized ribbon, youth brands, frequent promotions. 12M+ clients in Europe.
from 4%
redemption fee
10–20 d
delivery times
from €15
minimum order
100%
payment guarantee
About the platform
About You - personal fashion
Launched in 2014 as a project of the OTTO group (Germany's largest online retailer). Positioned as a “new generation fashion marketplace”: personalized feed, influencer collections, emphasis on youth brands. Operates in 30+ European countries. In 2021, it entered the Frankfurt Stock Exchange.
- country
- Germany
- currency
- Euro (EUR/€)
- language
- German, English and 20+ languages
- payment
- Bank cards, PayPal, Klarna, SOFORT
- sellers
- 4,000+ brands, 12M+ clients
- founded
- 2014
Personalization - the feed adapts to your style. The more purchases, the more accurate the recommendations
Influencer collections - exclusive lines from bloggers and celebrities not available on Zalando
4,000+ brands - from H&M to Polo Ralph Lauren. Stronger in the youth and streetwear segment
About You Awards is an annual fashion award that sets trends in Europe
Services OZTA
What we do for shopping on About You
Full cycle: from purchase in Germany to delivery to you.
Redemption of goods
We pay with a European card or via PayPal. About You limits delivery to a number of European countries - we work around this.
Search and selection
We will help you find the right brand and select the size. Let's compare prices with Zalando - sometimes About You is cheaper.
Warehouse check
Photo report upon receipt. We will check the size, color, quality of fabric - so that you receive exactly what you ordered.
Delivery
Air from Germany - 10–20 days. The clothes are light - delivery is economical.
Customs clearance
Clothing and footwear are a simple customs category. We will prepare the documents and calculate the fee.
Tracking
Full tracking from About You to your door. Real time updates.
Advantages
Why order About You through us
About You does not ship to all countries. We are expanding our geography.
Access from outside the delivery area
About You operates in ~30 European countries. Our warehouse in the EU accepts orders and forwards them to you.
Exclusive collections
Influencer collaborations, limited lines - only available on About You. Available through us.
Favorable prices
About You often offers promotional codes and promotions that are not available on Zalando. We apply all available discounts.
Help with sizes
Brand sizing charts differ. We will suggest translation of sizes and recommend based on the experience of other orders.
Consolidation
Orders from About You, Zalando, OTTO are collected in one warehouse and sent in one parcel.
Returns
The size doesn't fit - we'll return it from our European warehouse. About You gives 100 days for returns.
Product categories
What to order from About You
Clothes, shoes, accessories - with an emphasis on youth fashion and streetwear.
Women's fashion
Dresses, jackets, jeans, blouses. Strong youth segment and influencer collections.
NA-KD, Edited, LeGer by Lena Gercke, BOSS, Tommy Hilfiger
Men's fashion
Casual, smart casual, streetwear. Brands popular among European youth.
Jack & Jones, Selected Homme, Polo Ralph Lauren, Calvin Klein
Shoes
Sneakers, boots, sandals. Wide selection from mass market to premium.
Nike, adidas, Dr. Martens, Birkenstock, Veja
Streetwear
About You is stronger than Zalando in streetwear. Youth brands and collaborations.
Puma, Champion, Ellesse, FILA, Dickies
Accessories
Bags, belts, watches, jewelry. Many exclusive brands.
Liebeskind, Fossil, Tommy Hilfiger, Guess
Sportswear
Workout clothes, swimsuits, yoga rulers. Active lifestyle is on trend.
Nike, adidas, Under Armour, PUMA, Reebok
Delivery
How we deliver with About You
From Germany - quickly and economically. The clothes are ideal for air delivery.
Air – 10–20 days
The main method. Light clothing - the cost of air delivery is minimal.
Express – 5–10 days
Expedited delivery for urgent orders.
Consolidation
About You + Zalando + Amazon DE - all in one warehouse, one shipment. Savings on delivery.
Compact packaging
Clothes fold compactly. We remove excess cardboard and reduce volumetric weight.
Insurance
For expensive branded items, we insure against loss. 1.5% of the cost.
Delivery to your door
Courier or delivery point is your choice.
How does this work
Four steps - from application to result
A personal manager accompanies the task from the first request to completion.
- 01
Bid
Describe the task: what needs to be bought, paid for, or delivered. We will answer within an hour.
1 hour - 02
Calculation
We will calculate the cost, terms and commission. Everything in one offer, no hidden extras.
1 day - 03
Payment
Transfer to us - we pay the supplier or service from a local account on the same day.
1 day - 04
Execution
Redemption, replenishment or delivery - depends on the task. Tracking at every stage.
from 1 hour
Barriers
Difficulties with About You outside of Europe
About You is a European platform. It is not possible to buy directly from outside the EU.
Typical problems
About You only delivers to ~30 European countries.
Some payment methods (Klarna, SOFORT) are only available in the EU.
Influencer collections sell out within hours. From abroad - you won’t be able to make it in time.
The sizes of European brands differ from the usual ones.
Returning an item from another country requires expensive return shipping.
Solutions OZTA
Our warehouse is in Germany. We order and accept without restrictions.
We will pay using any European method: card, PayPal, Klarna.
We monitor drops and buy them back in the first minutes. Limits are our specialty.
We'll tell you the brand's sizing chart. If in doubt, we will order two sizes and return the extra one.
We will return it from our warehouse in Germany. 100 days for return - the same as for a regular customer.
Lifehacks
Shopping Tips for About You
How to get the most from the German fashion marketplace.
Promo codes
About You is generous with promotional codes
Discounts of 15–30% using a promotional code are almost constant. We find and apply the latest coupons on every order.
Application
Prices in the app below
About You often gives additional discounts to app users. We order through him.
Comparison
Compare with Zalando
The same brand may be priced differently on About You and Zalando. We check both and buy where it is cheaper.
Sales
Off-season sales
January and July - 40–70% discounts. About You is liquidating the remaining collections more aggressively than Zalando.
FAQ
Frequently Asked Questions
Frequently asked questions about shopping on About You through OZTA.
How is About You different from Zalando?
How long does delivery take?
What brands are on About You?
How to choose a size?
Can I return the product?
How to get a discount on About You?
Similar platforms
Other European fashion marketplaces
We buy clothes and shoes from all major sites in Europe.
